Measure


Identify urban needs

Extensive market surveys (e. g. flows of goods, street analysis, shops) are needed for a clear assessment of the urban needs and for the identification of urban trends.

Collect ideas

Brainstorming with potential partners and stakeholders help to collect potential ideas and notes. Thinking in all directions is allowed without any limitation or judgment.

Stimulate demand

For developing city distribution concepts it is necessary to have new ideas and innovative concepts. Workshops with different stake-holders can help identifying the requirements and potentials.

Perform experiments

A phase of experimentation contributes to control an insecure process and identify mistakes before starting the “real case”. This phase has to be prepared, conducted and analyzed properly.

Take decisions

Based on the identified alternatives, an implementation decision has to be taken. The selected alternative optimally should be flexible to react on different circumstances and should bring the best outcome possible.

Create partnerships

Operational partners of diverse branches built an important basis for the further proceeding. Cooperating with practical orientated partners can secure the economic perspective.

Develop scenarios

Different scenarios should be analysed by the assessment of potential future events under consideration of possible outcomes.